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Our Philosophy

BETTER FOR YOU, BETTER FOR OUR PLANET

BE RESPONSIBLE

There is no planet B

STEPHEN HAWKING

ABOUT US

Our vision is simple: to create products guided by one clear principle — Better for You, Better for Our Planet.

We’re a small-batch apothecary dedicated to crafting natural skin and body care, rooted in sustainability and powered by a circular business model.

RE{ME}DY

BETTER FOR YOU

At Re{me}dy, we inherently know that natural ingredients are better for us — they’re more bioavailable, meaning our bodies can recognize, absorb, and use them more effectively. This makes them gentler on the skin, less likely to cause irritation, and more aligned with our body’s natural healing processes. And by practicing small-batch making, our products stay fresher, more potent, and ultimately, BETTER FOR YOU.

BETTER FOR OUR PLANET

We design our products with the planet in mind by using biodegradable or circular ingredients, lower-impact processes, and circular packaging. We embrace a refill-first approach and practice small-batch manufacturing to produce just enough, minimizing excess and unnecessary waste. By choosing natural, biodegradable ingredients, our products are less toxic and gentler on the environment.

BETTER FOR OUR PLANET

WALKING THE TALK

CIRCULAR coffee project

Most cafes just throw out their grounds, very few actually responsibly process these used grounds. So we started an in-house program to collect grounds from the nearby cafes to come up with the best way to process them and make into useful products.

The goal is to come up with an open-sourced system for cafes to process grounds to upcycle, repurpose them and not let them end up in landfills.

UPCYCLING / RECYCLING

We partnered up with TRASHCYCLE to become a community drop-off point where anyone can bring their recyclables.

We will upcycle and re-use what we can, and for those that we cannot, we will pass it on to TRASHCYCLE to collect [Every Week] and recycle.

The Refillery

Our goal is to ultimately have 100% of our products available in a refill format. We believe every refill is a small but powerful step towards reducing waste and reshaping consumption. That’s why, once a product has proven to be viable and well-loved by our community, we begin the process of introducing a refill option.

Better Packaging

Currently, we are using Bio-Plastic (PLA) bottles which are significantly more biodegradable than plastic bottles.

We are always in the search for the more ecological option for bottles. We are going towards more biodegradable bottles due to the poor percentage of recycling done in region currently.

What has happened

Our Journey

The starting point

Launched

During the pandemic, Jon questioned his values and chose to act on a long-held promise—to give back, especially to the environment. That’s how Re{me}dy began.

The Losing Battle

TOO IDEALISTIC

We went packaging-free by offering sanitised upcycled bottles, but almost no customers took that up. Most said they’d return with their own, but didn’t—resulting in lost sales and made it pretty tough for us to survive. A lot of people considered us for gifts, but when they see our products are in raw form, most decided to give our products a miss as gift options.

THE PIVOT

SURVIVAL

We had to make a big change, else we are bound to end up going bust like most sustainability focused stores - Lower the overheads - reduced the team to its core; Make it prettier - Introducing some packaging to make our products more appealing; Make it more efficient - Introduce Pre-filled products [Due to reduced workforce]; Seek out Corporate projects to subsidize the running cost; Cut the product range.

HOPE

LIGHT AT THE END OF THE TUNNEL

It was a miracle that we survived. We managed to secure some corporate partnerships that supported the operations through 2024. A big amenities project came in [Big for us, probably not for others] and it really helped. Towards the end of 2024, we were able to realize some of the planned change in the store and we hope 2025 will be a better year for our retail store.

REDEMPTION

Balancing Purpose & Business

We felt that we sold our soul during 2023 & 2024 and we hope to redeem ourselves a little in 2025. With a more stable team, we are looking to - Grow back our Refillery offerings; Improve our Upcycling / Recycling Pledge; Improving our products. All that whilst keeping in mind that we need to survive as a business and not get carried away with just purpose, forgetting that we need substance to survive.

WHAT OUR TEAM THINKS

My friends now call me the Rubbish Engineer. It's my mission to see how we can re-engineer what we think as waste into useable products.

JON

I learnt more about recycling than how to sell stuff.... I am now a professional bottle cleaner

SUSAN

Friday is Recycling Pick Up Day...

G

Using Re{me}dy's products fills my mind with ease, knowing that it contributes to a great cause. Re{me}dy sets a shining example, and we need more brands like them.

DENA

I have been in sales all my life, so it was a little strange to work at a store that wants me to just educate the customers and not try to sell. But I like it and it made me respect the Brand more.

ALICE

Frequently Asked Questions

We are just a small retail store trying to do the right thing, in what ways we can. Please understand that whilst we are not perfect, we are trying to get better every day. We have to balance idealism with what is real. This is a journey we take together, not a race.

Re{me}dy