Absolutely! Parabens are a big no-no for us. All our products are 100% paraben-free.

Parabens are synthetic preservatives that can mimic estrogen in the body, potentially disrupting hormone function and affecting everything from metabolism to reproductive health. They’re also more likely to cause skin irritation, especially for those with sensitive skin.

What’s more concerning is that parabens can accumulate in our bodies over time, and the long-term effects of this build-up are still not fully understood. Environmentally, they don’t break down easily and have been found in marine ecosystems, where they may harm aquatic life.

We choose not to use SLS (Sodium Lauryl Sulfate) or SLES (Sodium Laureth Sulfate) because they are harsh surfactants that can strip away the skin and scalp’s natural oils, often leading to dryness, irritation, or sensitivity—especially with regular use. Instead, we use milder, plant-based alternatives that cleanse effectively without compromising your skin’s natural barrier. Our goal is to create products that are gentle, safe, and suitable for all skin types, including sensitive skin.

We use natural fragrances (essential oils and botanical extracts) because they’re not only more aligned with our clean and conscious formulation philosophy, but also kinder to sensitive skin and the environment.

Synthetic fragrances often contain hundreds of undisclosed chemicals, some of which can be allergens or endocrine disruptors.

By using natural scent sources, we ensure transparency, reduce the risk of irritation, and allow the therapeutic benefits of the plants to come through. It’s a gentler, more honest way to scent our products.

From an environmental standpoint, natural ingredients are generally more sustainable—they’re often biodegradable, derived from renewable resources, and require less energy to produce. That’s why, whenever possible, we choose natural. But our guiding principle remains the same: to create the best possible product, one that balances performance, safety, and environmental impact.

Yes, our products are formulated with sensitive skin in mind. We use gentle, naturally derived ingredients and avoid common irritants like synthetic fragrances, SLS/SLES, parabens, and harsh preservatives. Many of our formulations include soothing botanicals and nourishing plant oils that support the skin’s natural barrier. However, as with any skincare product, we always recommend doing a patch test before first use, especially if you have known sensitivities or allergies.

We never set out to compete with anyone else. Our focus has always been on creating truly good products (that are better for us and better for our planet).

To do this, we source premium ingredients that are not often used in local products, choosing each one for its proven efficacy, safety, and sustainability. From nutrient-rich plant oils to high-performance botanical actives, every ingredient we use is carefully selected, not because it’s trendy, but because it works.

By combining these exceptional ingredients with thoughtful formulation, we’ve crafted locally made body and hair care that can stand proudly alongside the world’s leading international brands in terms of quality and performance.

Though our body wash is made with gentle, skin-friendly ingredients, it’s formulated specifically for the skin on your body, which is generally less delicate than facial skin.

While it’s safe to use occasionally on your face, we don’t recommend it for daily use as it may be more oil-stripping than a facial cleanser (specifically designed to maintain the delicate balance of your facial skin).

Our body wash is made without harsh foaming agents like SLS or SLES, which are commonly used in conventional products to create lots of lather, but can also strip your skin of its natural oils. Instead, we use gentle, plant-based cleansers that clean effectively without compromising your skin’s moisture barrier.

It’s a common myth that more foam means a better clean - That’s not true. Foam is simply a byproduct of certain surfactants and doesn’t determine how well a cleanser works. What truly matters is the quality of the cleansing ingredients, not how bubbly the formula gets.

Our body wash may foam less, but it’s just as effective and much gentler on your skin.

No. When used as directed, our scrubs are designed to support, not damage, your skin barrier. We use gentle, natural exfoliants like finely ground seeds, sugar, or plant powders that help remove dead skin cells without being overly abrasive.

Unlike harsh scrubs that can cause micro-tears or strip the skin, our formulas are balanced with nourishing oils and soothing botanicals to leave your skin feeling soft, smooth, and replenished, not raw or dry.

As with any exfoliant, we recommend using ONLY 1–3 times per week, depending on your skin type.

Not at all. Unlike many commercial soaps that use harsh detergents and synthetic ingredients, our soaps are crafted with moisturising plant oils and butters that cleanse without stripping your skin’s natural moisture.

Yes, many of our soaps have a gentle exfoliating effect because we incorporate powdered plant extracts—like herbs, flowers, or rice powder—into the formulation. These natural powders give the soap a mild scrub feel that helps slough off dead skin while you cleanse.

If you prefer a gentler experience, you can use the soap inside a sisal bag (which also helps create more lather) or simply lather it with your hands and apply the foam to your skin. This way, you still enjoy the nourishing cleanse without the exfoliating texture.

ONLY Turmeric / Kunyit has no SCRUB